
One of the most common manifestations of pareidolia is the perception of human faces in inanimate objects. This is not surprising, as our brains have specialized neural networks dedicated to facial recognition, such as the fusiform face area. This area is so finely tuned that it often registers anything resembling two eyes and a mouth, in roughly the right arrangement, as a face. That’s why we might see a “smiling” house, a “worried” car, or even a “surprised” potato. These impressions are immediate and often emotional, triggering laughter, curiosity, or even unease.